Apple brand builds a legacy in personal computers
The Editorial Staff
Apple becomes the most valuable company in the world today, with an estimated value of over $718 billion.
Daymond John: Millennials lead in smart business technology
Pakistani economy cuts deficits in half in 2015
MOTO 360 2nd Generation review: A premium design
Apple Inc. prides itself as the most valuable company in the world. The temporal fall in Apple’s stocks recently has motivated the tech giant to compete with Exxon Mobil for the position. The company's focus has strengthened to become the world’s leader in making advanced mobile technology accessible to all. With such a noble mission in technology, the life of both ordinary people and elite groups continue to be much easier. At this beginning of the third millennium, the Apple brand's products and services, has become universally acclaimed.
Tech innovation leads to the Apple brand
Founded in 1976 by two college dropouts, Steve Jobs and Steve Wozniak, strived for innovations that will resonate in tech business. Their third associate, Ronald Wayne, left Apple in 1976 because of disagreements. All of them in their prime were hopeful, young, and talented individuals.
Both Jobs and Wozniak met at one of HP’s prestigious summer camps in the 70s and became close to each other. Their resourcefulness and hard work have made the Apple brand a reality.
At 20, Steve Jobs was confident that his innovative ideas, which he has embraced through various technology and educational camping programs, will come to fruition.
When the elite company started in the 70s, its goal was to stay true to innovation in computer technology. The Apple brand focused on making computers smaller for effortless movement and accessibility. Apple also included in its business plan to domesticate the use of computers globally. Its direct competitors, like IBM and Microsoft, also focused on building powerful yet large-sized computers.
The strategic planning and brand awareness for the company’s target market strengthened the Apple brand. iPhones and iPads development and production become an ambitious plan, with much emphasis on creating personal computers. The Apple brand is at the forefront of mobile phones and tablets production.
It continues to improve the most important thing related to mobile experience of the user, instant gratification. It won’t be an incorrect statement to echo that the company, after the year 2000, is growing and profiting at a rate of 70% because of the iPhones' success. The iPhone has revolutionised the world of technology the way MACs did 40 years ago.
The iPhone 6s Plus, one of the latest of Apple’s products, has seen tremendous success. Its predecessor, iPhone 6 Plus, isn’t far behind. Overall, the newest Apple products and services, the Apple Watch, iPad Pro, Apple TV, Apple Pay, and the much expected iPhone 7 seem to excite the mobile tech market.
Brand success
Apple's success is unprecedented. The company is the most valuable brand globally, with an estimated value of around $718 billion. The company has sold over 100 million Mac from the start. Though iPhones are only nine years old, the Apple brand has been so fortunate it has sold over 800 million iPhones to consumers worldwide.
Apple has made a name for itself and maintaining such high standards means it will be difficult for any product to beat its success regarding brand name recognition in the mobile tech industry.
It is clear from the progress the Apple brand has made that we will see the company expanding in innovation for many generations to come. The Apple brand and innovative technology have become synonymous.
The Editorial Staff
The Editorial Staff at The Business Frontal is a team of writers dedicated to bringing seasoned news stories and how-to business articles to our readers and patrons to help maximize their entrepreneurial potentials.
